People litter because they just aren't thinking about the harm it does to our waterways and wildlife.

But the fact is, if you litter here, here or here, it ends up here, here and here.

That's why we launched ‘Bin it or Bring it home’.

A toolkit to clear things up.

All centered around stretchy arms, as fun way to raise awareness of how litter impacts our waterways and it’s backed by science with BehaviorWorks Australia and local council and community groups helping provide insight.

The toolkit has posters big, bold and impossible to ignore.

Social media templates to reach people in their news feeds.

Bin decals thanking people for doing the right thing. Floor decals for bin it or bring it home zones, guiding people to bins and reminding them when to take home their litter.

It also has discussion guides aimed at construction sites, schools and communities designed to promote conversations about littering and how to stop it.

But before you get started, remember don't let the toolkit become litter itself.

Print responsibly with recyclable, biodegradable materials. We've even listed an eco friendly supplier to make it easy.

Keep an eye on the assets and replace anything that's been damaged.

And when it's finally time to say goodbye, recycle properly.

Together It's not a stretch to bin it or bring it home so we can keep litter out of our waterways.

Be part of the movement and start using the toolkit in your local area today.